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Monday, June 27 • 4:30pm - 5:00pm
#153: BBK Innovation Theater: Reimagining the Patient Experience Through mHealth Technologies

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Component Type: Session
Level: Intermediate

mHealth remains one of the most talked about trends in clinical R&D. Yet despite many successes across life sciences and health care, industry-wide adoption lags. Patient-centric strategies are critical to any study’s success, and few efforts are more patient-centric than providing tools to improve patient engagement and enable efficient data collection and sharing. This presentation will offer advice on mHealth engagement strategies and share insights gleaned from real use cases.


BBK Worldwide


BBK Worldwide

BBK Worldwide

Monday June 27, 2016 4:30pm - 5:00pm EDT
Exhibit Hall B Pennsylvania Convention Center 1101 Arch Street, Philadelphia, PA 19107 USA